Introducing LIFT iPhone App, Designed to Help You Achieve Anything

There has been a lot of buzz going around for this app that merely gave a hint on what it plans to offer at its core – a motivational tool that helps people ‘achieve anything.’ This week, the team behind San Francisco-based start up Lift finally spoke more lengthily about their app after having kept mum about it for months. Backed by Twitter co-founders Biz Stone, Ev Williams and Jason Goldman, Lift is also a partnership with Tony Stubblebine, Jon Crosby and Connor Montgomery. In a blog post published by Tony and the Lift Team, the world finally got to know a bit more about this motivational app and what it plans to offer to its users.

Essentially, Lift is an iPhone app that works as a habit-tracking tool, designed to help its users achieve any kind of goal – from the seemingly trivial chores like flossing to the more challenging, like keeping up with an exercise routine. Using techniques culled from the Quantified Self movement, Lift provides an easy and simplified platform for tracking, analyzing and ultimately achieving goals. Working under the premise that most people fail to achieve their goals through a lack of willpower, Lift offers a progressive yet fun way to realize each aspiration, one day at a time. This way, goals that seem like huge, insurmountable chores end up as more manageable, attainable tasks.

The app also features feedback loops that allow users to keep track of their progress through visual illustrations and to communicate with people who aspire for the same goals. Through these supports, Lift expects to provide a simplified motivational platform for users to turn their goals and habits to actual results.

Beta testing for the app showed how it worked well for health, productivity, fitness, relationships and happiness. While this version is already seen to work for many people, says CEO Tony Stubblebine, the Lift team is prepared to dedicate a ‘lifetime’ improving the features of the app so that it works great for everyone.

The Lift iPhone app is slated to be launched in August.

[via]