How Private are your Privacy Settings?
It is true that in the vast world of the Internet, there really is no privacy. However, one of the main concerns that internet browsers have is that they have the capability of being tracked by companies such as Google. Google may track the user’s activities to determine trends, customize options for you or simply to record the data via cookies. However, there is a P3P – a platform for privacy preferences – that companies like Google are supposed to use in order to disclose their privacy policies. Has Google defied this requirement?
Google later responded to the allegations by Wall Street Journal by stating that they simply removed the barrier that kept Google users who were signed into their accounts from viewing the optimized ads that they requested. As a result, Google applied some code that allowed the users to do so without revealing personal user information. Google claims that Wall Street Journal mischaracterized their actions. While this is a good debate between the two giants – it definitely raises the question – just how safe is your information?