Social Sharing increases dramatically email CTR [infographic]

Adding Social Sharing buttons inside your emails when you are doing a marketing campaign (or newsletter) will boost the CTR (click-through rate) up to 115%. This is huge. That’s the results of a study conducted by autoresponder Getresponse. Unfortunately, only 18,3% of marketers use social reshare buttons in their emails… Bad ! If like me, [...]


Aweber or Feedburner for Emails ?

Aweber Feedburner

We do not hide it, email marketing is a formidable weapon for those who know how to use it. Some U.S. marketers (and more and more French) do indeed sell only with email newsletters. Combined with a landing page or a squeeze page. But then, what should I use: Feedburner and Aweber? The answer is [...]